Saturday Morning Sales

Kevin Latchford


Goodbye 2018-Hello 2019 - December 29, 2018

Well, here we are at the conclusion of another year. I am writing this final post of 2018 sitting on my balcony overlooking the ocean in Florida. I don’t share this to make anyone jealous but as a reminder that it’s important to recharge the batteries every once in a while.


2018 has been another interesting year for me both personally and professionally. On the personal side I’ll keep it simple – my kids are getting older. We began looking at colleges for my son this year. Yep, I’m feeling a little old. It has been a good year and one that I feel lucky and blessed. Me, my wife, and my children have made another trip around the sun in healthy fashion. We’ve enjoyed quality time together as well as with friends and family. We did some traveling at the best times, when we all needed to recharge our batteries, and stayed close to home when the Cleveland weather couldn’t have been better.


2018 from a business standpoint was a bit of a roller coaster ride. I made a bad hire about a year ago which I didn’t fully realize until late spring of this year. By then there was some sales damage that, even though I worked hard to overcome, I did not fully clean up until December. The year finished strong which I am excited about because 2019 will start strong. At my fulltime gig we gained two dozen new clients. In my freelance work I had the opportunity to counsel several fantastic organizations and individuals.


Onward and upward as the old saying goes. As my batteries are being recharged so is my spirit. As an old dog I’m not afraid to learn a few new tricks. I plan to take my experiences gained throughout 2018 and apply the lessons learned, the new tricks so to speak, and become a better version of myself in 2019. I am excited to be surrounded by a solid team. I am even more excited for some of the changes yet to come. Growth can be stressful, but growth is also exciting. Growth does not come without risk, but hell I’ve never been afraid of risk. So, onward and upward. May your 2019 be like my 2019 – a year filled marked by the love of family & friends and by growth & success. Cheers and Happy New Year.

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